Six the Musical Live (theatrical release)
Friday 14th August, 2026
This is a filmed live performance of Six the Musical, captured at London’s Vaudeville Theatre and being released in U.S. cinemas as a concert-style theatrical event. It’s worth Lego’s PR team noting because the show’s appeal to families, young teens and female-led storytelling aligns with Lego’s focus on creative, inclusive play—this gives you a chance to talk about community, creativity and empowerment in entertainment, including relevance for audiences in the UK and US.
Why have we flagged this?
Credible angle: Lego can tie into the film’s themes of creativity, female-led stories and family-friendly entertainment with a campaign (e.g. limited-edition sets, creative workshops or social content) and provide expert comment on play and storytelling; it’s not an automatic fit but a well-executed push could win coverage in the UK and US.
Get hero story inspiration
Thinking...
Get data story inspiration
Thinking...