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Ocean Way Festival

Upcoming Event
Saturday 26th September, 2026 Ocean Way Festival is a two‑day music festival on Santa Monica beach (26–27 Sept 2026) expecting up to 35,000 attendees per day. This gives Airbnb a chance to comment on coastal accommodation demand, short‑stay hosting and local visitor impact in the US, especially California.
Strong Opportunity
Why have we flagged this?

Strong alignment with travel and short‑stay demand: Airbnb can run proactive campaigns (festival stay guides, curated local listings, host promotions) and reactive activity (safety/transport tips, neighbourhood impact commentary) and could credibly own parts of the conversation around accommodation and local guest behaviour for a large beach festival.

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